Customer Service, The Best Marketing Tool

I’m often asked by clients what is the best marketing tool. While that isn’t a simple question to answer without…

Continue Reading →

Pitch Perfect? No, The Perfect Pitch!

Pitching stories to the media is a bit of an art form and should be included in any public relations…

Continue Reading →

Mark Trocino, Inc. Marketing And Public Relations Partners With The American Cancer Society

Mark Trocino participates in ‘Real Men Wear Pink’ to Raise Awareness and Funds in the Fight Against Breast Cancer For…

Continue Reading →

Crisis Communications Shouldn’t Be A Crisis

Every organization at one point or another will face some sort of crisis. The level of crisis and how you…

Continue Reading →

What Sales Professionals Can Learn From Not For Profits

Recently I attended a networking event in New York City. Actually it was an awards breakfast and I was being…

Continue Reading →

Mark Trocino Recognized for Leadership in Philanthropy by City & State New York

For Immediate Release New York, NY – August 24, 2017 – On Tuesday, August 22nd, Mark Trocino, Founder and President…

Continue Reading →

Hold the Elevator, I have a Pitch!

What is the importance of a good elevator pitch? Do you even know what an elevator pitch is? Ok, so…

Continue Reading →

The Dos and Don’ts of Networking

Networking is key to all businesses and non-profit organizations. Not only can networking be used to find new business but…

Continue Reading →

What Your Business Can Learn From Ann Coulter’s Twitter Rant At Delta Customer Service

In case you didn’t hear, Ann Coulter, the conservative political pundit went on a Twitter rant this past weekend and…

Continue Reading →